Why haven’t I heard of Rheem South Africa before?
Rheem South Africa is one of only two major new drum manufacturers in South Africa and has a specific target market for its products which it focuses on for its marketing initiatives.
How does Rheem South Africa market itself?
Rheem South Africa operates within clearly defined market segments and communicates its product offering directly to players in those market segments.
Why has Rheem South Africa remained a privately owned South African company?
Rheem South Africa is proud to be South African privately owned in an industry dominated by foreign owned companies, and large multinationals. This allows Rheem South Africa to be flexible and proactive in responding to customer needs.
Does Rheem South Africa only produce steel drums?
Although Rheem South Africa is widely known as a steel drum manufacturer, the company also produces the smaller pails and cans in either steel or tinplate.